linkKENSINGTON OVAL, the long established bastion of Barbados and West Indies cricket, could be in for a slight name change.
And it all has to do with bringing in revenue for the world-class facility which was redeveloped to the tune of $150 million for the 2007 World Cup.
Kensington Oval Management Inc (KOMI), which markets the venue, is seeking expressions of interest from Barbadian companies with an interest in having their name incorporated into Kensington Oval’s brand for five to ten years.
If the deal is sealed, the entity will have its name appearing ahead of Kensington Oval.
In a statement provided to the SUNDAY SUN following enquires on the matter (see Page 7B), KOMI chief executive officer Henry Inniss said the move was prompted by the need to explore additional sources of revenue if the operation is to break even and eventually make a profit.
Credit to the Bajans to create a new stream of revenue for the oval.
Most US stadiums have sponsors such like the Mets Citi field, Gillette Stadium, Bank of America Stadium, etc...What are your thoughts on this..?